The 20s - Seduction in motion

The Roaring Twenties ignite and Paris becomes intoxicated with freedom. Mistinguett and Josephine Baker electrify the stage, all wearing shoes by Ernest.

Heels rise, as do the gazes: more than a shoe, an object of desire.

The Ernest woman asserts herself, rises above, and conquers the city with boldness and sensuality.

The 20s

1926. On stage, Mistinguett sets the Moulin Rouge on fire, rivaling Joséphine Baker who electrifies the Folies Bergères.

But at nightfall, they all meet at Place Blanche, for a stroll at 75 Boulevard de Clichy…

The 1950s – A New Era

At the dawn of her half-century, Jeanine, daughter of Ernest, takes over the leadership of the House.

She simplifies the name: ERNEST.

Visionary, she opens a new chapter, combining tradition and modernity. Already, the creations reveal the DNA of the House: signature heels that redefine femininity, from the most everyday to the most spectacular.

The 1960s – The Universal Momentum

Ernest catalogs travel from Paris to the whole world.

Every woman, every culture, finds herself in this same aspiration: freedom.

Thus is born a universal figure: the Ernest Woman, embodying boldness, elegance, and independence.

The 1970s – The Photographed Icon

Artists embrace the Ernest universe. Helmut Newton immortalizes the Elysée pump and its dizzying 14 cm heel, making it a symbol of sensuality and confidence.

The Ernest heel becomes a legend, an ally of all women who dare to reinvent themselves.

The 1980s – Fashion and Boldness

Paris comes alive at night, and Ernest shines at the feet of celebrities.

It is the era of the first artistic collaborations. Jean Paul Gaultier, fascinated by Ernest's style, signs with the House an iconic model: the GO pump, now timeless.

A unique creative bond is born between the House and the designer, sealing boldness as their common language.

The 1990s-2000s – Scenes and Lights

From Blanca Li's shows to Karl Lagerfeld's photos, Ernest spans eras and takes center stage on the biggest stages.

Fashion, dance, performance: the Ernest shoe becomes a full-fledged player, always true to its mission – to enhance femininity through the heel.

The 2010s – Parisian Renaissance

In 2015, the House reclaimed its original name and became Maison Ernest.

Free and unbound by conventions, it asserts its Parisian heritage in the heart of Saint-Germain-des-Prés.

In 2017, the House innovated again by inventing the heel jewel, an exclusive creation that elevates the shoe to the status of jewelry.

The 2020s – A Reinvented Vision

In 2024, Maison Ernest unveils a new creative identity, contemporary and bold, true to its heritage.

The signature 55 mm heel embodies liberated femininity: a perfect balance between comfort and sensuality, designed to accompany women day and night.

Today, Maison Ernest celebrates diversity, empowerment, and women's freedom, with exceptional craftsmanship that transcends time.